The "Single Ladies" singer teamed up with her mother/co-founder Tina Knowles to create and design the new range which was inspired by Beyonce's performance last year at the Glastonbury Music Festival.
Tina told press, “I am so excited about this autumn and winter ad campaign. The images of Beyoncé are amazing and we had a lot of fun using the festival experience as our inspiration."
And while the fall offerings will be mostly inspired by the festival attendee aesthetic, the winter goodies will focus on Knowles' actual stage getup, including intense colors and shiny sequins.
No comments:
Post a Comment